THE AGENCY

Big Jack’s Factory is a full service video production agency specialized in commercial and promotional productions. The agency was founded in 2001 in Lyon, France and now operates four locations in Lyon, Paris, New York and Montreal. We deliver turn-key projects from concept development to market distribution strategy.

Our internal production studios combine multiple capabilities including live action shooting, 3D modeling and animation, 2D animation, CGI, special effects and interactive/immersive real-time technologies like AR/VR and 360° experiences.

Our clients use us as a toolbox where we can produce everything from a web banner to a large scale shooting with multiple actors and locations. Our ability to combine different skillsets proven to deliver great features that impress audiences. We are PRODUCING RELEVANCE.

THE AGENCY

Big Jack’s Factory is a full service video production agency specialized in commercial and promotional productions. The agency was founded in 2001 in Lyon, France and now operates four locations in Lyon, Paris, New York and Montreal. We deliver turn-key projects from concept development to market distribution strategy.

Our internal production studios combine multiple capabilities including live action shooting, 3D modeling and animation, 2D animation, CGI, special effects and interactive/immersive real-time technologies like AR/VR and 360° experiences.

Our clients use us as a toolbox where we can produce everything from a web banner to a large scale shooting with multiple actors and locations. Our ability to combine different skillsets proven to deliver great features that impress audiences. We are PRODUCING RELEVANCE.

THE FACTORY EXPERIENCE

STRATEGY

Based on our client’s brand positioning and marketing objectives, we design every project strategically to choose to the right artistic direction, production methodology, style and format to create great content and optimize the impact on the audience. We also help our clients define their video strategy and planning in a broader perspective using market analysis and competitive benchmarking.

EXECUTION

Either on-set or in our studios our team is a well oiled machine that delivers Swiss watch execution to make sure project run on spec, on time and on budget. We pick the best team for every project and client to make sure we meet expectations.

RELATIONSHIP

Our clients, staff and collaborators are the core of our ecosystem and all contribute to each other’s success. We do our best to deliver a great experience and build for the future. The more we know each other, the better we work together.

THE FACTORY EXPERIENCE

STRATEGY

Based on our client’s brand positioning and marketing objectives, we design every project strategically to choose to the right artistic direction, production methodology, style and format to create great content and optimize the impact on the audience. We also help our clients define their video strategy and planning in a broader perspective using market analysis and competitive benchmarking.

EXECUTION

Either on-set or in our studios our team is a well oiled machine that delivers Swiss watch execution to make sure project run on spec, on time and on budget. We pick the best team for every project and client to make sure we meet expectations.

RELATIONSHIP

Our clients, staff and collaborators are the core of our ecosystem and all contribute to each other’s success. We do our best to deliver a great experience and build for the future. The more we know each other, the better we work together.

ACUMEN
ABNEGATION
AUDACITY
ARDOR

ACUMEN — We have the skills to pay the bills. Our reputation is built on the fact that we deliver quality no matter the scale of your project. We adapt the scope through strategy, not course correction. //// ABNEGATION — It’s not about us, it’s about you. Calling yourself humble is a precarious path, but the fact is that if you call us we are the ones answering. We are hands-on, down-to-earth, we learn from our mistakes and we never let success get to our heads. //// AUDACITY — It takes a brazen kind of bunch to write “No Boring Shit” on corporate walls. Our trademark blend of no-nonsense professionalism and gung-ho attitude lets us push your envelope in ways that help us both invigorate and heighten your vision. //// ARDOR — Fueled by midnight calls and last-minute flights, our dedication to excellence drives us to deliver on all fronts. We like our projects like we enjoy our coffee: hot.

TONE OF VOICE

Following our values (Acumen, Abnegation, Audacity, and Ardor), how do we communicate with the masses? It goes without saying but… no boring shit.

With a statement like that plastered on your wall, it’s imperative that you follow through. It might seem scathing on the surface, but below lies a noble core: No self-aggrandizing, no knowledge-faking and especially no buzzwords. We do not feign competence, we achieve it through hard work and dedication. We are curious, ready to learn and ready to share. We position ourselves as smart and dependable, yet self-aware enough to know that there is no be-all-end-all strategy that works for every client. Exploration and adaptation is part of our daily workload.

We are competitive, but only with ourselves; reaching for new heights. We’ve worked with the best in the biz, and we’re always ready and armed to face the biggest challenges in our industry. You want to confront new frontiers like AR, VR or 360° videos in a business context? Bring it on. Your small enterprise needs social media content with a low-budget and DIY approach? We’re here for you. 

Visually, we skew towards the analog, glitchy and imperfect. Not for unearned nostalgic pandering, but for the human side of it; the mix-and-match, collaborative, and celebratory spirit. Bold, impactful, and clean without being cold and sterile.

We are PRODUCING RELEVANCE. To us, that means producing emotions, engagement and connections. We do that by doing what do best… the fun shit.

TONE OF VOICE

Following our values (Acumen, Abnegation, Audacity, and Ardor), how do we communicate with the masses? It goes without saying but… no boring shit.

With a statement like that plastered on your wall, it’s imperative that you follow through. It might seem scathing on the surface, but below lies a noble core: No self-aggrandizing, no knowledge-faking and especially no buzzwords. We do not feign competence, we achieve it through hard work and dedication. We are curious, ready to learn and ready to share. We position ourselves as smart and dependable, yet self-aware enough to know that there is no be-all-end-all strategy that works for every client. Exploration and adaptation is part of our daily workload.

We are competitive, but only with ourselves; reaching for new heights. We’ve worked with the best in the biz, and we’re always ready and armed to face the biggest challenges in our industry. You want to confront new frontiers like AR, VR or 360° videos in a business context? Bring it on. Your small enterprise needs social media content with a low-budget and DIY approach? We’re here for you. 

Visually, we skew towards the analog, glitchy and imperfect. Not for unearned nostalgic pandering, but for the human side of it; the mix-and-match, collaborative, and celebratory spirit. Bold, impactful, and clean without being cold and sterile.

We are PRODUCING RELEVANCE. To us, that means producing emotions, engagement and connections. We do that by doing what do best… the fun shit.

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